Supporting Business Growth
My experience in marketing spans over 20 years and ranges from working in start-ups to major multi-nationals, both at home and internationally.
In my experience, for marketing to successfully deliver, it must work in conjunction with other areas of the business such as sales, customer retention, operations and of course finance.
One Size Does Not Fit All!
Every business is different. So before designing an effective marketing strategy, I firstly identify what my clients' specific business goals are - for example, launching a new product, expanding into a new market, introducing themselves to a new target audience, or exploring new ways to fill the sales funnel.
This process ensures delivery of a robust set of marketing tools specific to individual business needs,