In today’s competitive commercial environment, developing a robust marketing strategy can mean the difference between a successful business and a struggling one.
Hello! I'm Lissa McPhillips
Business Marketing Strategist
I have over 20 years’ experience working in B2B and B2C business marketing.
From Fortune 500s such as JPMorgan Chase to high-growth international start-ups like Digicel, I have a proven track record of helping companies achieve their overall growth objectives through effective, customer-centric marketing strategies and initiatives.
In 2020, I was awarded the coveted Business All-Star Accreditation - an independently verified standard mark for businesses based on a rigorous selection criteria including performance, trust and customer centricity.
So whether you’re looking for hands-on implementation, project-based support for your existing marketing team or an outsourced, senior marketing consultant, you can be assured of a quality service when you work with me.
To compete in a market that is constantly changing, your business needs a Dynamic Marketing partner.
How I Will Help You
Not sure how to differentiate yourself from the competition? Or, are you wondering how to get in front of your target audience?
No matter how large or small your marketing budget is, you need a realistic framework to guide your marketing activities.
Let me create a marketing plan for you that is budget focused, pragmatic and flexible enough to work around your busy schedule.
Let me help you get your business back on track.
Are your marketing efforts still supporting your established business' growth or are you getting lost in the noise?
Maybe you don’t have the time or in-house resources to structure a more evolved marketing plan?
Why not leverage my experience and expertise to create and deliver a strategy that boosts your marketing in-line with your expanding business growth priorities and delivers a range of effective activities that will drive your business forward.
Your company's marketing strategy acts as the blueprint for all marketing activities. And as your business matures, so too should your strategy.
But when you’re focusing on the the day-to-day running of your business, it can be hard to see “the wood from the trees”.
That’s where I can help as your senior marketing expert.